Sapphire aur Asim Jofa — Pakistan ke do mainstream fashion brands. Both have nationwide retail networks aur dono online aggressively compete karte hain. Toh actually konsa brand 2026 mein aap ke liye better hai? Hum ne TrendCompare.pk ke 247K+ live product database se dono ki real numbers nikali hain. Yeh raha complete head-to-head.
Sapphire vs Asim Jofa — live data snapshot (June 2026)
| Metric | Sapphire | Asim Jofa |
|---|---|---|
| Active in-stock SKUs | 7,241 | 1,530 |
| Items currently on sale | 3,431 | 715 |
| Average price (PKR) | Rs. 6,760 | Rs. 12,015 |
| Cheapest in-stock | Rs. 500 | Rs. 725 |
| Premium ceiling | Rs. 22,990 | Rs. 510,000 |
| Avg discount on sale items | 38% | 39% |
| Unstitched lawn SKUs | 2,867 | 530 |
| Ready-to-wear SKUs | 3,906 | 771 |
Which brand wins on price?
Sapphire is the cheaper option — average 6,760 PKR vs 12,015 PKR for Asim Jofa. Average price gap of PKR 5,255. Across full women's catalog. If your budget is tight, lean towards Sapphire for everyday purchases; reserve Asim Jofa for occasion-specific buys where the price gap is justified by design or fabric.
Which brand has more selection?
Sapphire has the bigger active catalog — 7,241 in-stock SKUs vs 1,530 for Asim Jofa. More choice = better odds of finding the right print, color, and size combination. Both brands restock weekly, but Sapphire's depth gives you more variety to compare side-by-side before committing.
Category-wise breakdown
For unstitched lawn: Sapphire has 2,867 active SKUs — the deeper bench for fabric buyers and tailor-customisers.
For ready-to-wear (stitched): Sapphire leads with 3,906 in-stock pieces. Better for buyers who want to skip the tailor and wear straight off the shelf.
Sale + discount behaviour
Sapphire has more items on active sale right now — 3,431 discounted SKUs. Average discount across both brands hovers around 38-39%. Use TrendCompare's Sale Honesty Report before committing — some "70% off" tags are inflated; the live tracker shows the real discount from 60-day price history.
Verdict — when to pick which
Buy Sapphire if: you want lower average prices, love hunting for deals, or your style is closer to Sapphire's signature aesthetic.
Buy Asim Jofa if: you want premium positioning, shop more ready-to-wear, or you appreciate Asim Jofa's design language.
Both brands are honest mid-to-premium choices. Use TrendCompare.pk's live brand comparison tool to see specific SKUs side-by-side before buying.
Data sourced from TrendCompare.pk's live price index. Updated hourly. June 2026 snapshot.
Featured Products from This Guide (Live Prices)
Hand-picked from TrendCompare.pk's 247K+ live product database — all in stock as of the moment this page loaded, prices verified hourly from the brand websites:
Sapphire — top picks
- A-Line Shirt 2STER25V510U Sapphire PK — Rs. 2,745 (was Rs. 5,490)
- A-Line Shirt 2SEPRW25V512 Sapphire PK — Rs. 3,245 (was Rs. 6,490)
- Cross Body Bag 0000HB260006 Sapphire PK — Rs. 6,490
Asim Jofa — top picks
- AJZS-15 EMBROIDERED RAW SILK 1 PC — Rs. 3,350
- Ajz-04 EMBROIDERED — Rs. 14,950
- AJYV-03 EMBROIDERED NET 3 PCS — Rs. 6,475 (was Rs. 12,950)
