TrendCompare Fashion Intelligence
Pakistan's fashion market, in numbers
The Pakistan Fashion Price Index (PFPI) was 91.8 in October 2026, against a March 2026 base of 100, fashion prices are down 8.2% since the base period, computed from 348,644 matched products.
Pakistan Fashion Price Index
Base: March 2026 = 100 · methodology PFPI-1.1
Fashion Discount Index
How much of an advertised “sale” is a real price reduction · methodology DIX-1.1 · data period: October 2026
20.7%
of the catalogue is on sale right now (n=179,232)
40.0%
median advertised discount (n=37,029)
0.0/100
Authenticity Score, share of the advertised discount that is a real reduction (n=36,489)
57.6%
“theater”, discounts whose real reduction is under a quarter of the claim (n=36,489)
Brand price indices
All brands →| Brand | Index | MoM | Matched products |
|---|---|---|---|
| laam | 100.3 | 0.0% | 177,868 |
| stylo | 80.1 | +1.6% | 23,867 |
| j junaid jamshed | 92.1 | 0.0% | 23,355 |
| edenrobe | 96.5 | 0.0% | 18,353 |
| zellbury | 100.0 | 0.0% | 15,582 |
| bonanza satrangi | 96.2 | +1.1% | 9,830 |
| maria b | 97.0 | 0.0% | 8,411 |
| gul ahmed | 91.8 | +3.1% | 8,065 |
| sapphire | 67.8 | -9.7% | 7,739 |
| generation | 86.5 | 0.0% | 7,416 |
Head-to-head comparisons
Brand intelligence
Price index, trend and discount behaviour for every tracked brand
Category intelligence
Unstitched, pret, footwear and more, where prices are moving
Fastest sellers
Which products sold out quickest after launch, measured hourly
Monthly reports
The month in one page: index moves, discounts, biggest price moves
PFPI & methodology
The headline index, full history, CSV download, CC BY
All figures computed from TrendCompare's hourly tracker (445,000+ products, 33 brands) and published only at sample sizes of 300 or more. Methodology versions are stored with every result. Data is free to cite under CC BY 4.0 as “TrendCompare, trendcompare.pk/fashion-intelligence”.