Laam vs Limelight
In November 2026 (to date, provisional), Laam's price index was 100.5 and Limelight's was 80.4 (March 2026 = 100), Limelight's tracked prices have moved further below their March 2026 level. Based on 36,734 and 6,748 matched products respectively. On discount honesty, Laam scores 0.0/100 and Limelight 87.7/100, Limelight's advertised discounts are closer to real price reductions.
Price index, monthly · base March 2026 = 100 · PFPI-1.1
Side by side
Discount metrics: Fashion Discount Index (DIX-1.1) · data period November 2026 (to date, provisional)
| Metric | Laam | Limelight |
|---|---|---|
| Price index (November 2026 (to date, provisional)) | 100.5 | 80.4 |
| Month-over-month change | 0.0% | -15.4% |
| Matched products | 36,734 | 6,748 |
| Catalogue on sale | 1.7%n=115,466 | 97.1%n=6,158 |
| Median advertised discount | 20.2%n=1,999 | 30.0%n=5,981 |
| Median real price reduction | 19.2%n=1,912 | 26.3%n=3,325 |
| Discount Authenticity Score | 0.0/100n=1,995 | 87.7/100n=5,903 |
| Discount theater share | 99.7%n=1,995 | 12.0%n=5,903 |
Indices compare each brand's own tracked prices to its own March 2026 level, a lower index means prices fell further, not that the brand is cheaper in rupees. Metrics publish at n ≥ 300 only · methodology PFPI-1.1 / DIX-1.1 · free to cite under CC BY 4.0.