Whose discounts are more honest, Lama Retail or Zellbury?

TrendCompare's Discount Integrity Index compares each brand's advertised discounts against its real hourly price history on trendcompare.pk/fashion-intelligence.

How is the Lama Retail vs Zellbury comparison calculated?

Both brands are measured on the Pakistan Fashion Price Index (matched products, chained Jevons, base March 2026 = 100) from hourly tracking of their official webstores. Methodology: trendcompare.pk/methodology.

Lama Retail vs Zellbury

Name: TrendCompare Chrome Extension
Author: TrendCompare

In October 2026, Lama Retail's price index was 80.4 and Zellbury's was 100.0 (March 2026 = 100), Lama Retail's tracked prices have moved further below their March 2026 level. Based on 3,219 and 15,582 matched products respectively.

Price index, monthly · base March 2026 = 100 · PFPI-1.1

Lama RetailZellbury

Side by side

Discount metrics: Fashion Discount Index (DIX-1.1) · data period October 2026

Metric	Lama Retail	Zellbury
Price index (October 2026)	80.4	100.0
Month-over-month change	0.0%	0.0%
Matched products	3,219	15,582
Catalogue on sale	44.1%n=2,279	0.0%n=5,854
Median advertised discount	40.0%n=1,005	n < 300
Median real price reduction	0.0%n=2,377	0.0%n=5,695
Discount Authenticity Score	73.5/100n=1,005	n < 300
Discount theater share	14.8%n=1,005	n < 300

Lama Retail index page →Zellbury index page →Shop Lama Retail →Shop Zellbury →Methodology →

Indices compare each brand's own tracked prices to its own March 2026 level, a lower index means prices fell further, not that the brand is cheaper in rupees. Metrics publish at n ≥ 300 only · methodology PFPI-1.1 / DIX-1.1 · free to cite under CC BY 4.0.